There’s no single right way to do it when it comes to presenting your graphic design portfolio. Every designer has their own priorities for their portfolio; some want to hit visitors straight away with the all-important work, others prefer to introduce themselves and their practice in a more gentle and thoughtful way, and yet more would rather go for their own unique, attention-grabbing approach.
However you do it, a strong portfolio is one of the best ways to drum up work (although don’t forget the importance of knowing how to network), and if you’re stuck for an angle for showcasing your own projects, we’ve got some helpful inspiration for you. Here are six of this year’s best design portfolios, each with their own different approaches and unique touches; take a look through them, see what appeals to you and use what you think works best when you’re crafting a portfolio that reflects your own work.
It would be remiss of us to talk about 2019’s best graphic design portfolios without covering one of this year’s biggest pieces of agency news: Jessica Walsh parting company with Stefan Sagmeister and launching her own operation, &Walsh.
Notable for being part of just 0.1 per cent of creative agencies founded by women – and for its hard-working collection of 50 custom ampersands – &Walsh has a portfolio site that’s big and bold, showcasing a selection of colourful client work as well as its own headline-grabbing branding.
While it’s essential to provide information about your process in your portfolio, it’s the imagery that hooks people in; it’s good to lead with that, and then follow up with all the relevant case study information.
That’s the approach that Sawdust has taken with its minimal portfolio site; the award-winning London studio prides itself on creating work that’s both explorative and beautifully crafted, and each page focuses on the images, presenting you with an image-only slideshow with plenty of details on display, until you click through to the last slide where you’ll find some project details.
03. Julie Bonnemoy
A freelance designer based in Amsterdam and Paris, Julie Bonnemoy creates brand identities, websites, packaging, retail concepts, illustrations and everything in-between. Her portfolio site provides an irresistible window on her work, using assorted scrolling and parallax effects to bring images into view, as well as a stunning ripple transition as you scroll through the headings on her main project page.
What we really love, though, is the opener: a virtual lava lamp, with big gradient-shaded vector blobs floating and morphing around the welcome text, which is guaranteed to get you scrolling down to find out more.